Jean-Marc Ayrault

The election of François Hollande as the new President of France not only has the financial markets reeling, but has also presented a problem for Arab journalists. Take, for example, the appointment of Jean-Marc Ayrault (as the French pronounce his name) as the new Prime Minister. As noted in al-Arabiya, here is the problem:

The Arab-speaking media was in a quandary after the appointment of Jean-Marc Ayrault as France’s new prime minster on Tuesday − about how to mention the head of the French government without causing offense.

Transcribed into Arabic from the French pronunciation of his name, “Ayrault” refers to the male sexual organ in several Arabic dialects.

The problem lasted for hours after French President Francois Hollande named the head of the Socialist bloc in parliament as his prime minister, with Arab journalists trying different possible pronunciations of his name.

Some newspapers referred to him as “Aro,” others prefixed his name with an “H,” while some chose to spell out the last two silent letters.

The conundrum was finally resolved by the French foreign ministry, which issued an official edict on subject permitting his name to be transcribed as written, and saving the blushes of many an Arabic editor.

I sympathize fully with Arab journalists trying to avoid any rhetorical ethical lapse. It might indeed raise the ire of Monsieur Ayrault, if he were to learn that Arabs think him a prick before he even takes on the responsibilities of his office (although perhaps this was the case for Sarkozy). Certainly Monsieur Ayrault is no airhead, nor should anyone confuse the recent French election with any kind of erectile dysfunction within the Eurozone. Monsieur Ayrault deserves a chance to enlarge his reputation without having his name sullied from the start. After he has had a chance to perform affairs of state, he can be judged during the refractory period that inevitably follows for all politicians. After all, he is only a Prime Minister and not yet an heir apparent.